Our members have been voluntarily lowering fat, salt and sugars in recipes for decades. Companies have also developed ‘low-in’ products, cut portion sizes, and introduced resealable packaging, along with providing clear, consistent nutrition information

The Food and Drink Federation members products now contribute 33% less salt, 25% fewer sugars and 24% less calories to the GB grocery market when compared to 2015¹FDF member products provide 10% less calories, 12% less sugars and 16% less salt into the average shopping basket compared to 20171

Reformulation is technically challenging, costly and time consuming. A stable regulatory environment is needed so companies have the confidence to invest. 

We are proud to deliver Reformulation for Health, a Scottish Government funded programme to support smaller businesses based in Scotland to make their products healthier.

1. Kantar’s Worldpanel GB Take Home Purchase data for FDF members, 2023 vs 2015 total nutrient volume contribution (percentage difference)

Innovation for healthier diets Kantar Banner.png

Future milestones

2022 – PHE final assessment of the 2020 sugars reduction guidelines

Milestone

2025 - PHE final assessment of the 2024 salt reduction targets

Milestone

2025 - PHE final assessment of the 2024 calorie reduction guidelines

Milestone

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How we can help your business

Report: Celebrating Food and Nutrition Report 2023

This report provides a spotlight on the huge amount of work companies have already undertaken to help support consumers achieve a balanced diet.